Our Global Perceptions study explores what matters to young people – their views of the world and their aspirations for the future. The study has been running since 2016 and offers trend data on how young people view the attractiveness and trustworthiness of the different G20 countries. The study also provides data on the issues and values they think are the most important, and their experiences and future intentions to engage with education, arts and culture, tourism, and business and trade in the different G20 member states. 

Global Perceptions research reports and insight articles

November 2018

Powers of attraction

The Global Perceptions 2018 report offers insight into how the attitudes of young people to the G20 nations shift over time.

human sculpture looking out to sea
July 2017

From the outside in

The Global Perceptions 2016 report examines international views of the UK and the impact of the European Union membership referendum has had on them.

Photograph of the Humber Bridge
December 2016

As others see us 2016

The Global Perceptions 2016 report takes a look at the UK's overall attractiveness and levels of trust across 19 nations.

In depth reports